Month: October 2023

Click-Through Rate measures the percentage of people clicked on any links, buttons or images in an email. Let's see how to use it for boosting your business.

Conversational commerce engages customers in conversation with every transaction they make. Learn how it benefits businesses with this detailed guide.

Setting up a new eCommerce business is a challenging task. With the online marketplace witnessing an influx of more and more competitors every year, sellers are under pressure to optimize their marketing efforts. Since the market is so competitive, as a marketer, one must strive to not make even the smallest of errors.

ChatGPT is a large language model chatbot that can be used to automate tasks, provide personalized experiences, and generate insights for Shopify merchants.

Segment your email list to personalize your marketing messages for higher conversions & take your email marketing campaign to the next level. Learn more.

Product recommendation tools are immensely useful to improve your business. Check out the best 8 tools that can help upscale your business.

Text message marketing is more personal than other forms of marketing and can help a business gain traction. Learn more about this.

Convert your subscribers into customers with these top email marketing platforms. Read this article to know more about the features of each tool.

Email open rate refers to the percentage of unique opens your email receives in a specific campaign. It plays a key role in determining the success of your email campaign.

The term 'Above the Fold' is used to describe the area at the top of a web page that is visible without scrolling. It's a key factor for converting users

Under SMS Compliance Laws a business can't send messages to a consumer without their consent. It's crucial to understand SMS Compliance Laws before you start SMS marketing.

A/B testing is used to get a real-time insight and feedback from the audience by testing the performance of certain variables. Learn more.